Own
Take a meaningful position.
Control-oriented ownership of operating businesses and assets. A long view, with the conviction to build on what makes each company valuable.
01
UNBOXED
An entrepreneurial holding company.
We acquire, build and operate exceptional businesses in markets where our entrepreneurial platform can create outsized value.
Discover UnboxedUnbox
a brighter
tomorrow
Durham, NC
Capital
Operations
People
Impact
01 /What we are
The business behind the businesses.
Unboxed is an entrepreneurial holding company. We acquire, build and operate private businesses where our platform can make a meaningful difference.
We own companies, launch brands, develop IP, make acquisitions, and put people to work building what comes next. Our advantage is entrepreneurial execution.
Long-term ownership. Entrepreneurial execution. Shared advantages.
Build
Create what comes next.
Launch new businesses, brands and IP using the Unboxed platform. Turn original ideas and underutilized assets into new possibilities.
Operate
Put the platform to work.
Bring capital, operators, technology and growth capabilities into the businesses we control. Work on the decisions that make them better, every day.
02 /How we create value
Entrepreneurial execution. A repeatable advantage.
Our businesses have their own identities, teams and markets. Behind them sits a shared entrepreneurial platform: the capabilities, relationships and operating talent to help each business become more valuable.
- 01Thesis
- 02Access
- 03Capital
- 04Operators
- 05Platform
- 06Growth
- 07Enterprise value
Capital & acquisitions
Capital formation, deal sourcing and strategic M&A.
Operators & shared services
Operating talent and the capabilities that support the work.
Technology & AI
Tools, systems and practical intelligence inside the business.
Growth & sales
Growth marketing, commercial thinking and sales capability.
Brands & IP
Original ideas, brand development and the assets they create.
Access & partnerships
An entrepreneurial network that opens doors and connects opportunities.
03 /Where we operate
Experiences. Technology. Human connection.
We build around the way people live, connect and experience the world. From the places we gather to the technologies that move us forward, we see opportunity where these worlds meet—and bring the entrepreneurial platform to make it real.
The world of Unboxed
Sports & Entertainment
The game. The stage. The people who make it matter. Businesses built around culture, community and shared experience.
Explore Sports & Entertainment
The world of Unboxed
AI & Fintech
Intelligence put to work. Financial technology, digital infrastructure and original ideas, connected to the people and platform that build real businesses.
Explore AI & Fintech
The world of Unboxed
Hospitality & Spirits
Places with character. Spirits with a point of view. Connecting hospitality, craft and culture through experiences worth sharing.
Explore Hospitality & Spirits
The world of Unboxed
Real Estate
See what a place can become. Real assets, thoughtful uses and an entrepreneurial approach to the spaces where life happens.
Explore Real Estate
The world of Unboxed
Healthtech & Wellness
Human needs. Useful innovation. Businesses at the intersection of health, technology and the way people live every day.
Explore Healthtech & Wellness
The world of Unboxed
Consumer & Home Goods
Products people live with. Brands they come back to. Connecting thoughtful design, everyday usefulness and the work of building an enduring consumer business.
Explore Consumer & Home GoodsUniversity InnovationUniversity research.
University research.
Entrepreneurial execution.
We’re interested in working with university researchers and technology-transfer teams to identify commercial applications for promising IP, assemble the right people and build a path to market.
Our focus is where the research connects with our operating experience and a clear customer need.
Discuss a research opportunity04 /The people behind Unboxed
Built by entrepreneurs.
Unboxed was founded by Nick Jordan and Eric Porper. Between them, 40+ years as founders, CEOs, operators, and investors across tech, hospitality, and commercial real estate.
Unboxed / 01
EricPorper
Co-Founder
Eric brings more than 25 years of experience building companies through multiple waves of technological change, including internet marketing, ecommerce infrastructure, affiliate technologies, modular CRM platforms, fintech, crypto infrastructure, hospitality, real estate, and capital formation.
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As an Operator
He focuses on identifying practical opportunities early, structuring them intelligently, and turning them into scalable operating platforms.
As an Investor
LP in multiple Southeast-focused funds and a direct investor for 15 years, often in companies he has been directly involved in. Active on the capital raise side for early stage companies since his first raise around 2000.
Unboxed / 02
NickJordan
Co-Founder
Nick brings more than 20 years of experience in the trenches as an entrepreneur, founder, CEO, advisor, and investor across tech, hospitality, and commercial real estate, with network leadership through board service at CED and NC IDEA.
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As an Operator
Serial entrepreneur with tens of millions of dollars of revenue generated and multiple exits, currently building Unboxed. Recognized for growth, entrepreneurial spirit, and diversity by Inc. 500, Entrepreneur Magazine, and Leaders in Diversity.
As an Investor
LP in Front Porch Capital, Tweener Fund, and Carolina Angel Network, backing VCs, startups, and up and coming companies across the Southeast and North Carolina.
Platform team
Finance, performance and growth marketing, operations and legal, venture building, executive coaching and founder wellness. Alongside hospitality growth, programming and investor relations, these are the capabilities supporting the companies we build and operate.
Advisory board
Experience spanning healthcare exits, digital assets and privacy technology, family office asset management, real estate redevelopment, environmental law and employment law. A wider circle of expertise to inform the decisions ahead.
05 /The long view
Build. Operate. Compound.
Decentralized businesses. Centralized advantages. The ambition is to keep building enterprise value across the businesses we own—and the businesses we have yet to create.